In today’s fiercely competitive market, delivering personalized experiences is crucial for customer engagement and loyalty. However, marketers who fail to adapt to the transition from decision-tree to trigger-based engagement strategies risk falling behind and missing out on the opportunity to captivate customers at every touchpoint with hyper-personalized experiences. In this workshop, discover how to seamlessly collaborate with your data team to unlock the full potential of your first-party data and create personalized experiences that captivate your customers at every touchpoint. Register and attend “How To Power Next Best Action with First-Party Customer Data,” presented by Snowplow. Click here to view more Search Engine Land webinars. The post Power next-best action with first-party data appeared first on Search Engine Land. via Search Engine Land https://searchengineland.com/power-next-best-action-with-first-party-data-395857
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April 2023
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