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The company says the rumors are not legit – there was no major update to Google search recently.
Please visit Search Engine Land for the full article. via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/google-says-no-core-update-or-infrastructure-changes-have-occurred-despite-chatter-317013 Google bringing new Shopping experience with personalization local and better checkout to U.S. next5/14/2019
The redesign and new features aim to lure shoppers away from Amazon.
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Advertisers can feature up to eight images in gallery ads, Google’s new mobile search ad format.
Please visit Search Engine Land for the full article. via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/googles-giant-image-gallery-ads-for-search-are-coming-316914
Discovery campaigns run across YouTube home feed, Gmail social and promotions tabs and Google Discover feed. The company says 800 million people now use Discover monthly.
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The company also announced a new Google Shopping experience that aspires to be more competitive with Amazon.
Please visit Search Engine Land for the full article. via Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing https://searchengineland.com/google-announces-new-discovery-ad-formats-for-mobile-search-and-native-placements-google-marketing-live-316926
One of the largest opportunities we have as PPC marketers is to seize the moment when competitors have stopped paying attention.
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Marketers continue to accuse Google of stealing their clicks.
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Understand the pros of UGC and precautions to make sure it helps, not hurts, your SEO efforts.
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When analysis of behavior focuses on query relationships, we find searches are seldom linear and occur in clusters that don’t necessarily align with funnel-like behavior.
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April 2023
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